Our process

We don’t believe in miracles, we believe in what the data tells us.

As a performance-focused marketing firm, we’re passionate about getting to know your goals and coming up with a detailed plan that gets you to where you want to be...

Our process is mapped out in 4 stages:

Discover

Initial meeting

This is the most exciting and important part of the process. We will cover all the bases such as the specific goal you want to achieve, budget, targets, etc.

Full diagnosis

We will provide a free audit of your marketing strategy to showcase what you are doing well, where you can improve, and how we can help. Haven’t quite cracked the code on Facebook? No problem! We can also help you build a launch plan and get you started right away.

Create

Content creation

Our team will come up with creatives and ad copy for your approval, then build them all out along with your audiences and campaigns once we have your go ahead.

Set up tracking

Data is king and that’s why we’ll set up tracking to monitor the campaign, audience, and ad performance closely. This will help us better understand what’s working and make adjustments in order to achieve your goals in an efficient manner.

Launch

Pre-launch checks

We’ll do a thorough inspection of all content and account set up to make sure everything is good to go. Accuracy is key and something we pride ourselves on.

Official launch

Watch the data pour in as we go live!

Updates

You’ll receive weekly updates from us regarding your campaign performance along with phone calls to discuss what we learned and what is to come.

Optimize

Test

Audience testing, ad iterations & creative manipulation, are all essential parts of what we do. We gather the results, analyze the data, and evaluate what’s working. Each week, we’ll provide improvement suggestions to help maximize your KPI’s and avoid fatigue.

Measure

We’ll compare the goals set vs the actual results to make certain your goals are accomplished.

Refine

Utilizing our data, we will allocate spend to our top performers, switch out anything that becomes stagnant, and optimize everything with a goal of maximizing your ROI.